The Soft Wipe
Enhanced with premium cotton + moisturizers to cleanse and support the skin barrier through daily diaper changes, messy mealtimes, and beyond.
Want just 99% water? Try The Wipe
Save 15% Add a Diaper or Pant Auto-Renew to save on every order
Emollients + moisturizers
Up to 30% larger than others
Enhanced with premium cotton
No parabens, dyes, fragrance
Why it’s special
- Formulated to cleanse and support baby’s delicate skin barrier
- Infused with emollients and moisturizers to help replenish and maintain skin hydration
- Enhanced with premium cotton for softness + 100% plant-derived, plastic-free fibers
- Designed for diaper changes, hands, and faces, The Soft Wipe is safe to use on all external areas of baby’s delicate skin
- Up to 30% larger than other brands, so you can tackle bigger messes with fewer wipes
Clean ingredients
- Hypoallergenic, pH-balanced, dermatologist tested, pediatrician approved, cruelty free, safe for newborn and eczema-prone skin; The Soft Wipe has received the National Eczema Association’s Seal of Acceptance™
- Free of 200+ potentially harmful chemicals: no fragrance, dyes, parabens, or phthalates
- EWG Verified™: The Soft Wipe’s ingredients meet their strict criteria for transparency and health
- FSC Certified™: plant-derived materials are responsibly sourced from sustainably managed forests
- This product contains a minimum of 15% cotton; The Seal of Cotton and cotton enhanced™ are trademarks of Cotton Incorporated
- Ingredient List: Purified water (cleanser), Glycerin (humectant), Dimethicone (skin conditioner), Cetyl Isononanoate (skin protectant), Ceteareth-20 (surfactant + stabilizer), Cetearyl Alcohol (skin conditioner), Sodium Benzoate (food-grade preservative), Glyceryl Stearate (emollient), Citric Acid (pH balancer), Ethylhexylglycerin (skin conditioner), Caprylyl Glycol (skin conditioner + preservative), Cetyl Palmitate (emollient), Ceteareth-12 (skin conditioner + surfactant), Benzoic Acid (preservative), Caesalpinia Spinosa Fruit Extract (antioxidant)
Size + pack details
Our individual wipes measure 8 in. x 7.5 in. (up to 30% larger than other brands), and come in orders of:
- 4 standard packs: 56 wipes per pack; 224 total count
- 8 standard packs: 56 wipes per pack; 448 total count
- 16 standard packs: 56 wipes per pack; 896 total count
Benefits of Auto-Renew
- Add The Wipe to your current Diaper or Pant Auto-Renew order
- Save over 10% on every order, and unlock free shipping when you bundle
- Delivered to your door on your schedule (every 3, 4, or 5 weeks)
- Manage everything—from product size to order frequency—via text
- Happiness guarantee: we’re standing by to help with any questions or issues
Gently cleanse and moisturize, all in one wipe
Captions not needed: Video has no sound.
Clean more with less
Made thick, soft, and up to 30% larger than other brands to comfortably tackle bigger messes with fewer wipes. They also dispense one at a time to minimize waste.
The softness of premium cotton
The Soft wipe is made with 100% plant-based fibers and enhanced with premium cotton for an ultra-soft, cloth-like feel that’s gentle on baby’s delicate skin.
Compared to other brands, The Soft Wipe offers up to:
The wipe that does more than just cleanse
Replenishes skin hydration
Dry air, heat and AC, sun, bathing—all these elements can dry out baby’s skin. The Soft Wipe helps replenish much-needed moisture that the day can take away.
Supports the skin barrier
Newborns can be prone to dryness and irritation. The Soft Wipe is infused with skin protectants, emollients, and moisturizers to help support their delicate skin barrier.
Enhanced with premium cotton
The Soft Wipe’s 100% plant-based fibers are enhanced with premium cotton fibers for extra softness. It feels like cleansing with your favorite soft washcloth.
There’s no competition
The Soft Wipe is EWG Verified™, hypoallergenic, pH-balanced, dermatologist tested, pediatrician approved, cruelty free, and free of fragrance, dyes, parabens, phthalates, and 200+ other potentially harmful chemicals.
Read the Safety Report
What do parents think?
Want just 99% water?
The Wipe is made with a simple cleansing formula of 99% water and 5 clean ingredients—perfected for sensitive skin.